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Email campaigns

Email campaigns solution dedicated to hotels and restaurants

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Forget impersonal email campaigns sent to your entire database. Instead, use campaigns tailored to your clients’ profiles and generate €31 for every €1 you invest.

Creating a emailing list

The "Experience" hotel CRM provides over 50 criteria enabling you to segment every email

General segments

  • Travellers with a future booking
  • Travellers currently at the establishment
  • etc.

Segments for hotel groups

  • Send to all hotels in the group
  • Send to a single hotel in the group
  • etc.

Segments associated with last stay

  • Price code for last stay
  • Channel for last stay
  • Segment for last stay
  • etc.

Segments linked to stays

  • Booking date
  • Arrival date
  • Stay length
  • Room category
  • Reason for travel
  • etc.

Segments associated with email campaign activity

  • Campaigns received
  • Campaigns opened
  • Campaigns clicked
  • etc.

Segments linked to clients

  • Client country
  • Client language
  • Number of stays
  • Age
  • etc.

AI content creation

FILIP, the AI assistant for hotel marketing

Our “assistant” puts artificial intelligence to work for your campaigns. Integrated directly into your CRM, it helps your teams save time on creating and writing emails, while improving the quality and consistency of your messages.

Your new campaigns in one click

Need a catchy headline, powerful text, or  translation? FILIP writes, rewrites, and adapts your content to your hotel brand. In just a few seconds, your marketing campaigns are ready to send, with clear, natural, and engaging messages.

Automated campaigns

Don’t have time to create an email campaign?

Use our 5000 automated options

Analyse your clients

With the comprehensive information collected about your clients, the CRM creates ongoing contact with them at times you think relevant: birthdays, personal events, 1 year after they leave the hotel, etc.

Save time

The smart CRM automatically keeps in touch with your clients. Focus on what matters: the clients at your hotel!

campagnes automatisée experience CRM marketing

Attractive campaigns in your hotel colours

mailing design

One-off campaigns

Our CRM has a tool for creating marketing emails and newsletters accessible to all kinds of users! Make your templates in just a few minutes and share your latest offers and news with your clients without wasting any time

Email campaigns analysis

Accurately calculate your revenue
More emails are being read on phones, while final bookings are made on computers.
As a result, you can’t necessarily track the true turnover generated by your email campaigns.
Thanks to our tracking system, all bookings stemming from your email campaigns are correctly identified, whether they’re made straight away or after a few days, using one or more devices (computer, tablet, etc.)

“In 2020, my email campaigns generated €121,516 in bookings. Thank you, Experience hotel CRM!”

Francois Dapremont, propriétaire de l’Hôtel Balmoral Paris ****

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What makes the difference now is the human factor in which the hotelier invests, for his customer. And this is precisely what the Experience solution is focused on. We gain an exceptional sympathy capital, a fundamental loyalty element for customers.

Balmoral Hotel

The quality control that CRM Experience performs for me on my customers is really great. I have, on several occasions, defused very annoying situations for the customer and have
transformed the test by having a customer delighted with our management and the hotel team.

Le Villa Italia

Experience is the platform for me to reconnect with my clients and offer them a special benefit. With this system, we have three chances to turn our guests' stay into an unforgettable moment and avoid bad reviews. It's been a long time since I've been so convinced by a product.

Hôtel de la Porte Dorée

The consequences in terms of additional services sold are remarkable, from the bottle of champagne to the tourist circuits, dozens of services per month are sold thanks to this CRM.

Arvor Dorian Hotel

Toubana hôtel & spa - logo
The CRM helps us to have an external point of view. Being in the establishment 24 hours a day, our eye is used to too many things. When customers point out certain things, we look at it differently and can really improve our customer service by better assessing their priorities.

La Toubana Hotel & Spa

Experience has allowed us to literally create a special bond with our client, even before their arrival. We establish a real dialogue with them. The client feels more comfortable because we are more attentive. And when a customer is satisfied, the conversion to a good review is much easier.

Princesse Caroline Hotel

Email campaigns resources