A single CRM interface for your entire hotel group
Whether you have 1 or 50 hotels, with 1 or multiple different PMS systems, the Experience Hotel CRM enables you to gather all your information in a single database from your trade software and additional forms.
Centralise client relations management for all your hotels and use Dashboards with a view by establishment for each of our products.
Database
CENTRALISED MANAGEMENT AND ANALYSIS FOR YOUR WHOLE HOTEL GROUP
Email acquisition
All your data automatically updated and de-duplicated in a single place
Present vs missing emails
Present emails and missing emails in your database
True emails collected:
Clients without emails, with OTA emails, etc.
Acquisition source
PMS, channel manager, pre-stay, check-in, etc.
“Thanks to the Experience CRM tools, I went from having 28% to 69% email addresses correctly entered for my clients.
This generated me €61,408 via email campaigns in just the last quarter.”
Xavier Delloye, Carlton Hotel
Client pathway
Analyse the pathway for all clients on a single platform
Email & Forms
Emails sent, collected, services ordered, etc.
Emails sent, responses to quality control and results.
Post-stay
Surveys sent, % of responses and average scores.
To TripAdvisor, Google, Booking.com, Expedia, etc.
Positive review collection
Email & Formulaires
Email Marketing
Email Marketing & Newsletter
You can now send multilingual campaigns across all your hotels, or just for a single hotelier. Our tools carefully monitor every booking generated and encourage you to create personalised scenarios.
ONE-OFF NEWSLETTER
AUTOMATED EMAIL MARKETING
Online reputation
REVIEW MANAGEMENT
Rankings by hotel and by platform
Satisfaction overall and by establishment
Details of reviews and responses by hotel
CLIENT SATISFACTION ANALYSIS
Analyse the pathway for all your clients on a single platform. Compare different hotels and monitor their strengths and weaknesses. At a glance, determine which hotels have an excellent online reputation and which you need to focus on.
% satisfaction and NPS per hotel
Questions/answers, promoter, passive and detractor rates.
“We quickly felt comfortable with the Experience hotel CRM because it’s so easy to use.
It allows us to control every aspect of the client pathway.
The direct booking rate has exploded thanks to the solution’s marketing and email campaigns, which has enabled us to significantly increase our turnover.”
Assane Tall, Responsable E-reputation & Chargé de Réservation d’un Groupe de 3 hôtels à Paris
Data cross-referencing
KPIs
Turnover generated by hotel and for the whole group
“We’ve tested various CRM solutions. Experience was clearly top, producing the best results in terms of direct turnover thanks to careful analysis of our client database.
Since 2019, every hotel that joins the group gets the Experience CRM on day one! There’s no discussion or wavering involved!”
Kristoph Leroux, Directeur des Opérations pour les 46 hôtels du groupe Turenne Hôtellerie
Balmoral Hotel
The quality control that CRM Experience performs for me on my customers is really great. I have, on several occasions, defused very annoying situations for the customer and have
transformed the test by having a customer delighted with our management and the hotel team.
Le Villa Italia
Hôtel de la Porte Dorée
Arvor Dorian Hotel
La Toubana Hotel & Spa
Princesse Caroline Hotel
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