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Établissement hôtelier
Exploring the dynamic and sometimes complex relationship between online travel agencies (OTAs) and hoteliers, our series of articles looks
In the ever-changing world of hotels, OTAs (Online Travel Agencies) have become key players. These virtual platforms, such as, Expedia and Airbnb, are
Traduisez automatiquement vos campagnes emailing sur Experience
Experience has just launched a new product that allows you to automatically translate the content of your marketing emails and the different emails sent
Comment préparer sa newsletter hôtelière pour Noël ?
Christmas, its illuminations, its markets, its gift lists… Isn’t it time to tell your customers about it? You lack ideas? Experience helps you prepare
Comment choisir un CRM pour votre hôtel ?
A hotel CRM (Customer Relationship Management) states exactly what it does: it manages the relationship you have with the customers of your hotel. How
7 types de CRM, lequel choisir ?
Dear hotel owners and managers, Since the beginning of Experience Hotel, nearly 5,000 marketing directors, revenue managers, GMs and owners representing more than 11,000
Astuces concernant la stratégie de fidélisation dans un hôtel - Experience CRM
Dear hoteliers, I was recently in contact with Lauriane, a marketing & communication manager for four hotels located in Paris. We discussed the challenges
Dear hoteliers, Many of you manage “a little” more than a hotel. You manage spas, restaurants, vineyards, thermal baths, just to name a few.
Les 7 a priori sur le CRM hôtelier
Recently, I read a fantastic article written by a hotel consultant who explained that CRM tools are one of the worst things ever to
KPIs to track
Dear hotel owners and managers, Recently, we sent a survey to thousands of your colleagues, with two goals: to ask them about the major