Exploring the dynamic and sometimes complex relationship between online travel agencies (OTAs) and hoteliers, our series of articles looks at this pivotal relationship that
In the ever-changing world of hotels, OTAs (Online Travel Agencies) have become key players. These virtual platforms, such as Booking.com, Expedia and Airbnb, are
Upselling is a sales strategy that involves offering customers products or services that are additional to, or higher in range than, those initially envisaged.
Christmas holidays, synonymous with precious family moments, are crucial for hotels, as guests are looking for unforgettable experiences. During this important time, customers want
Dear hoteliers, As you already know, providing targeted and personalized offers to your guests (before and during their stay) improves the guest experience and
Dear hotel owners and managers, Since the beginning of Experience Hotel, nearly 5,000 marketing directors, revenue managers, GMs and owners representing more than 11,000
Dear hoteliers, I was recently in contact with Lauriane, a marketing & communication manager for four hotels located in Paris. We discussed the challenges
